BBA in Global Brand Management

Duration: 4 Years

Eligibility: 12th Grade; Minimum 50%

 

PROGRAM OVERVIEW

The BBA in Global Brand Management at INSD Luxe Mumbai is a forward-thinking undergraduate program crafted to nurture future brand leaders in a global context. This 8-semester, full-time degree combines creative innovation, data-driven strategies, and industry exposure to empower students with the right tools to lead iconic brands in a digitally transformed and culturally diverse world.

Branding, Business Foundations & Communication

Consumer Understanding & Strategic Brand Development

Global Branding Perspectives & Digital Ecosystems

Creative Communication, Experience Design & Market Insights

Digital Branding, Innovation & Cross-Cultural Strategy

Brand Audit, Campaign Execution & Capstone Project

Brand Law, Sustainability & Future Branding Trends

Leadership, Entrepreneurship & Global Brand Readiness

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Why Choose This Program?

  • Learn from industry experts and global faculty
  • Study brand strategies across diverse markets and cultures
  • Gain hands-on experience through internships, projects, and brand simulations
  • Explore the world of luxury, niche, and digital brands
  • Opportunity to work with real brands and develop a powerful professional portfolio
  • Industry readiness through workshops, case studies, and expert talks

Program Outcomes

  • Understand core brand management principles in global and cultural contexts
  • Develop creative, strategic, and analytical thinking for brand success
  • Apply real-time tools in market research, digital marketing, and customer insight
  • Demonstrate leadership, ethical decision-making, and brand stewardship
  • Build a competitive personal portfolio and career readiness
  • Innovate with purpose through sustainability, storytelling, and design thinking

Career Opportunities

 
  • Brand Manager
  • Product Marketing Manager
  • Digital Brand Strategis
  • International Marketing Executive
  • Market Research Analyst
  • PR and Corporate Communications Specialist
  • Luxury Brand Consultant
  • Entrepreneur or Startup Founder in the branding domain

Capstone & Internship

The final semester offers a comprehensive Capstone Project or Research Thesis focused on emerging areas of global branding like sustainability, digital transformation, brand expansion, or consumer insights. Students will conduct in-depth and present their findings to an expert jury panel.

Additionally, students engage in hands-on industry internships (Semester 4) to gain real-world experience and develop reflective insights into brand functioning, project implementation, and corporate communication.

OUR RECRUITERS

Frequently Asked Questions (FAQs)

What programs or courses does INSD Luxe offer?

INSD Luxe College offers a wide range of luxury-focused programs and courses, covering various aspects of the luxury industry, including fashion, design, marketing, and more. You can explore our course catalog to find the one that aligns with your interests.

How do i apply for admission to INSD Luxe?

To apply for admission, you can fill the admission form on our website or visit us at the campus offline. We offer both online and offline application options for your convenience.

Are Scholarships or Financial Aids available for students at INSD Luxe?

Yes, we offer scholarships and financial aid options to eligible students. To find detailed information about available scholarships please contact us. 

What our students say

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Your time at the International School of Design & Management Luxe will be an unforgettable experience.
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