BBA in Sports Business Management

Duration: 4 Years

Eligibility: 12th Grade; Minimum 50%

PROGRAM OVERVIEW

The BBA in Sports Business Management is a 4-year, 8-semester undergraduate program designed to shape future-ready professionals for the fast-evolving world of sports. Combining strategic management, global exposure, data analytics, digital innovation, and real-time internships, the program nurtures students into capable leaders and administrators within India and abroad.

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Foundations of Sports & Business Management

Sports Marketing, Events & Field Experience

Sports Law, Talent Management & AI Applications

Media, Analytics & Global Sports Ecosystem

Strategic Sports Management & Industry Readiness

Internship, Innovation & Leadership in Sports

Entrepreneurship, Digital Models & AI Forecasting

Capstone, Global Strategy & Social Impact in Sports

Total Courses

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Students

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Why Choose This Program?

• Deep dive into Indian & international sports ecosystems

• Industry-ready curriculum with case-based learning

• Focus on digital transformation, AI, and sports tech

• Practical training in marketing, law, operations & media

• Strong emphasis on ethics, sustainability & innovation

• Capstone project with real-world industry mentorship

• Internship and field exposure with professional clubs, leagues, and events

Program Outcomes

• Master business functions within the unique context of sports

• Design marketing strategies for athletes, teams, and brands

• Interpret sports data to drive performance and engagement

• Build resilient and ethically-grounded leadership capabilities

• Develop strategic, analytical, and creative thinking in real-world settings

Career Opportunities

Sports Business Managers
Brand & Sponsorship Executives
Event & Facility Managers
Athlete Agents
Sports Analysts
Public Relations & Digital Strategists
Entrepreneurs in Sports Startups

Capstone & Internship

• An internship with sports leagues, agencies, NGOs, or startups

• A capstone project focused on solving a real business challenge in sports

• Live mentorship and industry assessments

“Where Business Meets the Spirit of Sport”

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OUR RECRUITERS

Frequently Asked Questions (FAQs)

What programs or courses does INSD Luxe offer?

INSD Luxe College offers a wide range of luxury-focused programs and courses, covering various aspects of the luxury industry, including fashion, design, marketing, and more. You can explore our course catalog to find the one that aligns with your interests.

How do i apply for admission to INSD Luxe?

To apply for admission, you can fill the admission form on our website or visit us at the campus offline. We offer both online and offline application options for your convenience.

Are Scholarships or Financial Aids available for students at INSD Luxe?

Yes, we offer scholarships and financial aid options to eligible students. To find detailed information about available scholarships please contact us.

What our students say

Rachana Jagdale

Student of Design

Wonderful experience at INSD Luxe

INSD College was the first college I have searched for joining and impressed by it’s outlook. After joining I had supportive mentor and faculties, beautiful campus, quality education, real world experience, and amazing friends. Learning at INSD bought an added value to my life. It gave me an opportunity to meet different kind of people and learn number of things. I would like to thank to our mentor Sangieta ma'am for putting in all the efforts to groom us and make us professionals. She is always there to give an unbiased opinion. She gives me perspective and sometimes makes me think about things in a different light. It’s great to have someone giving me advice who has made something of their career because you can draw from their experiences. It was a wonderful experience at INSD.

Akansha Dubey

Student of Brand Strategy

Exceptional Learning Journey

The Certificate Program in Brand Strategy course at INSD Luxe Mumbai was an exceptional learning journey. Its highly practical curriculum offered a deep dive into understanding brand architecture. We engaged in direct market analysis through field visits, which gave us valuable insights into established brands' brand positioning and how they built their brand equity. We even compared their strategies against competitors. The program ended with us creating and presenting our own brand, clearly explaining its unique selling proposition (USP) and value proposition. This course is highly recommended for professionals looking for a solid, hands-on understanding of how to develop a brand strategically.

Khushi Bajaj

Student of Design

Proud INSDian

I came to INSD as a blank canvas and eyes full of hopes. Today I can say that even after short duration of studying here, my mind is so much colourful and creative! I’m Proud of flaunting the fact that I’m an INSDian and we are the best. INSD has given me the opportunity to hone my skills and bring out the best of me. I can’t thank my mentor enough, Sangieta ma’am for encouraging me at every step and grooming us to become extra professionals. Your personality speaks of charm and elegance, and your ornate knowledge of fashion has always made me look up to you and idolise you. With you by our side I’m sure that we will take the Fashion industry by a storm and take your name to the apex of Fashion World. My heartfelt gratitude and respect for you and your relentless efforts in polishing our skills throughout our course.

We're more than just a College

Your time at the International School of Design & Management Luxe will be an unforgettable experience.
Still unsure? Talk to us.